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EDC retools website to inform, attract prospective employers

Published Saturday, September 27, 2014

CONCORD, N.C. —Cabarrus Economic Development has revamped its website to include information tools designed to help both domestic and international industries and businesses considering coming to Cabarrus County.

Website tools aimed at international companies are increasingly important, officials said, because more global companies are looking at Cabarrus. Cabarrus Economic Development executives discussed the revamped website last week during the group’s regularly scheduled meeting.

The revamped website (http://cabarrusedc.com/) has Google translator built into the site, plus a section where companies can do a site search to see what properties are available in Cabarrus County. More than 300 sites are already listed in the search. The website also has a rundown of incentives that could be made available to companies wanting to set up in Cabarrus.

“What we wanted to do with the website was give information about Cabarrus County, give information about available sites and make sure that we can do it in an … easily navigable format,” said Patrick Coughlin, president/CEO of Cabarrus Regional Chamber of Commerce & Cabarrus Economic Development. “What we tried to do was make it very easy to get the information you wanted no matter where you were on the site.”

The website also includes a link to Dashboard 2030, a site that tracks North Carolina’s education and talent supply, competitive business climate and other factors that a business interested in locating in North Carolina would want to track.

“It actually measures North Carolina against the U.S. as well as other states,” Coughlin said. “We’re linking to all of this information right from our site because it’s not always just about the site and the incentive. It’s about ‘what’s my workforce going to look like? Where are my worker’s kids going to go to school?’ So these types of things come into play in the decision making process as well.”

The site also includes the profile of Cabarrus County, including business statistics, the major employers and how many international companies have a presence here.

“We’re seeing more and more international inquiries,” Coughlin said.

There are currently 12 active international projects the Cabarrus Economic Development is working, according to a monthly summary report for August. Of those projects, one is from Norway, another from Belgium, with six out of Germany, one out of the United Kingdom, two more out of Japan and another listed as Europe/other.

The organizations are among 45 active projects, according to the report, with 53 percent of those projects in the manufacturing field and 16 percent in distribution.

Because of the confidential nature of the negotiations, officials could not elaborate on the projects.

But the report does state that average site request is 25 acres with the average building request at 125,774 square feet. The report also states there is an average of 170 jobs per project.

The report also states that of the 45 current projects 89 percent are new projects with 11 percent being expansion projects.

Contact reporter Michael Knox at 704-789-9133.

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